Tuesday, March 9, 2010

Black barbie sells for less

Walmart is raising eyebrows after cutting the price of a black Barbie doll to nearly half of that of the doll's white counterpart at one store and possibly others.

Famous 1940s test used dolls and kids to gain insight into race perspectives.

More PhotosA photo first posted to the humor Web site FunnyJunk.com and later to the Latino Web site Guanabee.com shows packages of Mattel's Ballerina Barbie and Ballerina Theresa dolls hanging side by side at an unidentified store. The Theresa dolls, which feature brown skin and dark hair, are marked as being on sale at $3.00. The Barbies to the right of the Theresa dolls, meanwhile, retain their original price of $5.93. The dolls look identical aside from their color.

Editors at Guanabee.com said the person responsible for the photo told the Web site that it was taken at a Louisiana Walmart store. The person did not return e-mails from ABCNews.com.

A Walmart spokeswoman, who could not verify the exact store shown in the photo, said that the price change on the Theresa doll was part of the chain's efforts to clear shelf space for its new spring inventory.


This story is just so pukingly PC.

Let's see what it says.

1. The store overstocked black barbies because the local demographics say there are more black than white shoppers in that area. Or

2. The black girls didn't find a black Barbie a doll worth having in the same numbers as white girls find white barbies.

Wow. Jim Crow lives! (Sarcasm alert.)

But look at it like this. It will give some junior college polysci profs something to scream about for a few days.

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